Seven Snapchat Features for Online Marketers

Seven Snapchat Features for Online Marketers

Snapchat is well-known for its snaps and messages that last only for a couple of moments (1-10 seconds) and is also known as the disappearing picture function (Bufferapp). It is among Snapchat's distinctive features Snapchat that differentiates it from other photo-sharing apps. Snapchat captures live, raw moments and lets users directly send snaps to particular people or post pictures to their stories for everyone's Snapchat users to see at any time. Beginning with taking pictures and adding text in 2011, Snapchat 2016 has evolved with numerous new features. Let's explore the newest and most popular features of Snapchat in 2016 from the development of Snapchat:

Snapchat Story

The primary goal of Snapchat from the same initial year of its launch was to replicate the best aspects of face-to-face conversations. When Snapchat first launched in 2011, users would take a picture and share it with their contacts according to their wanted time (1-10 seconds). The photo disappeared immediately following. In December, Snapchat launched the ability to record videos, where users could capture their moments in the video. The process of switching between photos and videos is easy. When users wish to shoot a video, they press the button for photos.

The Snapchat story was launched in October 2013. It is a mix of snaps (pictures and videos) that tell your day's adventures as the story. The Snapchat story like Snapchat post games will be live for 24 hours before disappearing for good following it. Users can add emoticons and text or draw freehand sketches using an art-making tool.

Chat 1.0

Simply swiping to the right of the Snapchat screen, you can access the latest feature in Snapchat--Chat 1.0--which was launched on May 1 on May 1, 2014. Chat 1.0 lets you select the person you wish to talk with by simply swiping directly on the user. The button to send messages on the right side is clicked for sending messages to users. When users are online, the chat button is blue. It also lets you connect your computer screen.

Geofilters

Geofilters add a layer to your snaps. It's an excellent way to share with your loved ones about who is in your area and what you've been doing with Snapchat Geofilters. When you snap a photo, you can swipe left or right on the screen to display all geofilters available in your region. From a business's point of view, it's a great chance to get employees and customers involved, particularly during events. Geofilters was launched on January 15, 2015, and offered the option of On-Demand or Community geofilters. Geofilters for Community use can be accessed by a university, city or even a landmark in the local area to make their unique geofilters. However, On-Demand geofilters can be accessed by businesses and individuals (personal) to create an overlay to mark a special occasion or for available on-demand Geofilters.

How to Create a Geofilter:

When you create a filter for a community, the use of logos from brands is not allowed. As with On-Demand geofilters, personal geofilters aren't permitted to include business logos, logos, or any promotional content. With business geofilters, you can incorporate business trademarks or logos, provided you have permission from the company's rights and rights. Geofilter guidelines.

Price

The cost of Snapchat geofilters is determined by some variables, including the time of the filter and the coverage area. Prices start at $5 and increase too. The longer you use it, the more expensive the filter will become. Based on the geographical location, Snapchat requires the area to be between five million and 20,000 square feet. The smaller the space covered, the less expensive the filter becomes, and vice versa Geofence size.

Discover

Snapchat Discover was released in January 2015. Discover is a new technology that lets users access artwork from various editorial teams. This platform can help artists to be more creative and also serve to promote great ads. Like a regular story, Discover is refreshed every 24 hours. Discover is available on the high-end Snapchat home screen, and you can access it by tapping on any channel. You can go to the following advertisement by pressing another time and by sliding it down to discover additional tracks. This is the introduction to Discover.

Live

Live was introduced to specific events and venues on June 17, 2014. In January the year 2015, Snapchat added Live to include additional occasions. Live is a feature beneath your stories where you can look at specific images of worldwide events on Snapchat Live.

Lenses

Have you ever considered ways to make boring selfies more exciting and enjoyable? Snapchat has listened to us on this point! In September 2015, Snapchat introduced lenses that let you use various overlays while taking selfies. If you hold and press your facial features, lenses will be activated, and you can swipe left to access a variety of Snapchat filters. The one thing that I can assure you is that it is highly addictive! Once you've got the hang of the game, you'd like to play around with the different Lenses Snapchat Lenses.

Chat 2.0

This latest feature is one of the most intriguing features of Snapchat thus far. If you've been a Snapchat user since the beginning, you know it's not enjoyable to hold the picture to open the view. In March of that year, Snapchat altered its Snapchat traditional view function to advance stories automatically. With this update, all your accounts are shown when you look at the stories you see on your homepage. If you wish to advance on a stage, tap the screen and swipe left to jump to the next one; for the exit, swipe left.

The primary and most exciting feature added with this new update is Chat 2.0. Now, Snapchat lets you connect face-to-face via snaps and make video and audio calls inside the application. How effective is that you think? You don't need to endure the difficulty of switching from one application to another to make calls to someone; click the call button on the chat screen 2.0.